The Belgian Pavilion has found a recommended travel agency to help us bring our partners and visitors to the Belgian Pavilion in Dubai. We appointed Cecoforma & Seauton for the job and by doing so we brought on amazing expertise and experience.
What does Cecoforma and Seauton do exactly?
With its operational offices in Brussels, Cecoforma specializes in delivering live communication solutions for the public institutions and corporate clients in Belgium and abroad. The company has a solid 30 years’ experience and its scope of action ranges from high-level official meetings' organization to digital events or city-branding campaigns. Cecoforma is not new to World Exhibitions as it was designated to manage the European Pavilion at the Shanghai World Expo in 2010.
Located in Leuven, Seauton is active in international projects for corporate groups. The company has won various awards, and is known as a trendsetter and point of reference within the events and meetings industry. Seauton is a major player in the Belgian MICE industry and has won various awards in the previous years.
The two companies were officially integrated in 2019 and have been working on common projects since then.
What is the role of Cecoforma/Seauton concerning the Belgian pavilion?
In the framework of Expo 2020 Dubai, Cecoforma and Seauton have been appointed by BelExpo as our recommended travel partner to organize trips and incentives for any person or company that is or would be interested in visiting Expo 2020 Dubai, in particular to discover the Belgian Pavilion and its many attractions. In this mission, Cecoforma and Seauton really build on their core values - flexibility, reliability, human – to propose custom-made solutions for unforgettable experiences.
What has the impact of Covid-19 been on Cecoforma/Seauton?
The event and travel industries have been largely impacted in 2020. The sanitary situation hit us last spring leaving us with no other choice but to do our best to adapt to the situation and, most of all, to react. We were truly impressed by the resilience of the teams and by the creativity that came out of this crisis. Of course, the travel remains mostly idle at this stage but we have taken the opportunity of this crisis to better define our strategy for the future and to fine-tune dedicated solutions for our clients. We are confident that 2021 will be a new chapter and that the coming year will allow for people to meet again, in Belgium but also abroad.
How have you experienced working on this project?
The collaboration with the team of the Belgian Pavilion is very rewarding. At our level, we are proud to contribute to making the voice of Belgium, including that of its three Regions and three Communities, heard and to showcase their many assets. The one-year postponement of the event and the uncertainty as regards to the ability to travel in general do not make things easy. However, we feel that there is a strong interest in Expo 2020 but also an aspiration by people to resume living first-class experiences.
Planning on travelling to our Belgian Pavilion during Expo 2020 Dubai? Take a look at our travel website.